The New Power Player: The AI-Enabled Programme Manager
The rise of AI-savvy Programme Managers marks a shift in how brands scale, create, and perform.
This report highlights how to fuse human intelligence, cultural fluency, and machine precision to create teams built for what’s next.
AI can’t replace people - but it can supercharge them.
That’s where MASH comes in. We embed the next generation of Programme Managers who know how to blend human creativity with machine efficiency. From curating teams to re-engineering workflows, we help brands move faster, smarter, and with more purpose in the AI era.