One of the Audi Q2’s wrapped with the designs of exhibiting artist Susan Monte

Audi/Saatchi Art

Presented by the world’s leading online art gallery Saatchi Art, our brief focused on creating brand awareness and local area engagement for its inaugural Melbourne fair.

Our Mash Up developed an integrated campaign that brought together a social media, content and partnership strategy.

“We engaged MASH as we needed to increase audience attendance to @theotherartfair #Melbourne as well as engage a number of like minded brands who would help elevate our position. This is exactly what they did! Not only did we secure a number of great food and beverage partners that suited our brand perfectly, but we also secured @Audiaustralia @zagameautomotive as a headline sponsor for the entire fair. It was a pleasure working with MASH and I would recommend them to anyone wanting to think outside the box to drive results….”

Zoe Paulsen
Australian Fair Director

@theotherartfair / @saatchiart 

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